Hyundai's Hope On Wheels Comes To Hyundai Pembroke
Hyundai's Hope On Wheels Comes To Hyundai Pembroke
Posted on February 26, 2025
Driving Hope—one child, and one breakthrough at a time.

Today our team decorated one of our Hyundai Tucsons in our showroom to help raise awareness for Hyundai's Hope on Wheels Initiative. With this initiative, a portion of each vehicle sold goes towards Pediatric Cancer Research and Care for Kids.
Since 1998, Hyundai Hope on Wheels has been a driving force in the fight against childhood cancer, becoming one of the largest funders of pediatric cancer research in the U.S.A. Now, for the first time, this life-changing initiative is expanding globally, starting right here in Canada.
Guided by their vision of ”Progress for Humanity,” Hyundai is committed to supporting communities where our team members and customers live and work: and in investing in brighter futures for children and their families across our country.
Through Hyundai Hope on Wheels, Hyundai Canada is proud to commit over $4 million to support kids battling cancer at pediatric oncology centres across Canada. We're proud to support transformative care with a $1,000,000 research grant to The Hospital for Sick Children (SickKids) in Toronto, the largest oncology centre in Canada. Throughout 2025, Hyundai Hope on Wheels will continue to support pediatric centres across Canada.
We are so honoured to be a part of this initiative 
















